Circulation
14,084 cab September, 2011
Frequency
Monthly
Publisher
Pharmaceutical Society of Australia
The Pharmacists Journal
Community pharmacists are medicine experts and 85% have learnt to 'rely' on pharmacy titles as their primary source of information, and the leading pharmacy title is Australian Pharmacist.
Only PSA members can receive Australian Pharmacist, which publishes peer reviewed articles that contain no commercial interest or 'advertorialising'. It is ethical in content and is community pharmacists stand-out preference for Clinical information, Continuing education, Prescription medicines, Patient counselling, plus performs well for S2/S3 medicines.
Pharmacists are medicine experts and depend on their monthly issue to keep them informed and up to date with their continuing professional development (CPD) requirements. The journal has a very strong CPD program followed by more than 7600 pharmacists and each article receives more than 2700 assessments each month from pharmacists maintaining and enhancing their knowledge.
Australian Pharmacist leads in all aspects of readership
Australian Pharmacist has been independently assessed as being the most preferred pharmacy publication and has the community pharmacists' attention with more recipients electing to read over all other pharmacy titles.
The journal is received by more than 8 out of 10 community pharmacists and offers the best readers and the most powerful and 'cost effective' space in pharmacy publishing. This is backed by the highest level of community pharmacist readership (71%) and the most regularly read pharmacy title (60% of recipients read all of the last six issues).
2012 Advertising rates
Casual advertising rates listed below. For a complete media kit detailing all advertising rates, including premium positions and recruitment rates please click the request link below. Rates include 10% agency commission and excludes 10% gst.
| Full page |
$5100 |
| Double column |
$3960 |
| Half/Jnr page |
$3270 |
| Third page |
$2470 |
| Quarter page |
$1850 |
| Sixth page |
$1520 |
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2012 Deadlines
Australian Pharmacist is published to a strict production schedule. The dates below reflect booking, material and on sale dates. For a complete media kit detailing features and insert deadlines please click the request link below
| | book | material | on-sale |
| Jan |
29-Nov |
06-Dec |
06-Jan |
| Feb |
09-Jan |
10-Jan |
03-Feb |
| Mar |
06-Feb |
07-Feb |
02-Mar |
| Apr |
13-Mar |
14-Mar |
06-Apr |
| May |
10-Apr |
11-Apr |
04-May |
| Jun |
07-May |
8-May |
01-Jun |
| Jul |
12-Jun |
13-Jun |
06-Jul |
| Aug |
09-Jul |
10-Jul |
03-Aug |
| Sep |
13-Aug |
14-Aug |
07-Sep |
| Oct |
10-Sep |
11-Sep |
05-Oct |
| Nov |
09-Oct |
10-Oct |
02-Nov |
| Dec |
12-Nov |
13-Nov |
07-Dec |
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Mechanical specifications
The preferred delivery of Australian Pharmacist advertising material is via Quickcut. Material can also be accepted as a high res CMYK pdf. For complete mechanical specifications please click pdf download link below.
Full page specifications
| Type |
180mm w x 245mm d |
| Trim |
210mm w x 275mm d |
| Bleed |
220mm w x 285mm d |
DOWNLOAD PDF
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