inPHARMation is a unique pharmacy publication that is a vital health promotion vehicle to Pharmacy Self Care (PSC) members.

In research conducted recently by Market Attitude Research Services, inPHARMation magazine attracted an 86% approval rating with pharmacists for its look, format and content relevance.

2700 copies of inPHARMation are published each month and are distributed to PSC members, peak health organisations, community groups and government. Each edition focuses on a specific topic and provides absolute exclusivity to one sponsor aligning with the featured topic.


Editorial
“John Bell Says...” is an informative column to help the pharmacist promote the PSC program to their community. This is also assisted by his regular radio program on 2GB and health column in over 400 local newspapers.  John Bell is Pharmacy Self Care’s principal adviser

Facts behind the Fact Card provides comprehensive information on health topics for pharmacists to keep up to date. The module is written by an authority in the field and is peer-reviewed and pharmacists can also gain Continuing Pharmacy Education (CPE) credit points.

Counter Connection is a distance education module for pharmacy assistants and provides useful, practical information on a range of health conditions. This helps to build their confidence in communicating with customers and supporting the pharmacist’s role. Pharmacy assistants receive a range of rewards for their participation in the Counter Connection program. This popular education module is used by over 8,500 pharmacy assistants.


Advertising / Exclusive sponsorship rates
Each edition of InPHARMation covers a specific topic and the option is available for absolute exclusivity to one sponsor, or you can simply include an advertisement in the issue (featured topic) that is relevant to you - if the issue has not been 'locked out' by a sponsor.


Exclusive sponsorship rate - $14 000 +gst
All sponsors of inPHARMation will receive
 >  Letter from sponsor on inside front cover
 >  Acknowledgement of sponsor on page 3 with corporate and product logo
 >  Full page colour advertisement on inside back or outside back cover
 >  2x Full page colour advertisements in any issue of Australian Pharmacist within 6 months of publication
 >  200x copies for self distribution / promotion (if required additional copies are available at nominal cost)
 >  Corporate logo included on sponsor acknowledgement page of PSA website and linked to sponsor’s site
 >  Corporate logo included on wall planner for proceeding year and distributed to all PSC pharmacies


Advertising rates
Advertising positions are limited to four positions - only available if the issue is not sponsored.

 >  Inside front cover - $7500 +gst   (also includes a full page in Australian Pharmacist in the same issue month)

 >  Outside back cover - $6500 +gst   (also includes a full page in Australian Pharmacist in the same issue month)

 >  Full page - $3500 +gst  (only 2 run of book positions available)